{"product_id":"laws-of-ux-using-psychology-to-design-better-products-services-paperback","title":"Laws of UX: Using Psychology to Design Better Products \u0026 Services - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eJon Yablonski\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAn understanding of psychology-specifically the psychology behind how users behave and interact with digital interfaces-is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design instead of working within the \"blueprint\" of how humans perceive and process the world around them. \u003c\/p\u003e\u003cp\u003e This practical guide explains how you can apply key principles of psychology to build products and experiences that are more human-centered and intuitive. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build interfaces that adapt to how users perceive and process digital interfaces. \u003c\/p\u003e\u003cp\u003e You'll learn: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eHow aesthetically pleasing design creates positive responses \u003c\/li\u003e\n\u003cli\u003eThe principles of psychology most useful for designers \u003c\/li\u003e\n\u003cli\u003eHow these psychology principles relate to UX heuristics \u003c\/li\u003e\n\u003cli\u003ePredictive models including Fitts's law, Jakob's law, and Hick's law \u003c\/li\u003e\n\u003cli\u003eEthical implications of using psychology in design \u003c\/li\u003e\n\u003cli\u003eA practical framework for applying principles of psychology in your design process \u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eThis updated edition includes an even deeper connection to the underlying psychological concepts that govern the principles explored in the book, along with accompanying UX methods and techniques. Examples have been updated to ensure the deconstructed apps and experiences remain familiar and relevant.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 183\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.51 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e February 27, 2024\u003c\/div\u003e\n            ","brand":"BooksCloud","offers":[{"title":"Default Title","offer_id":45176758730831,"sku":"9781098146962","price":51.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0638\/8328\/0463\/files\/Btr3pn7HBn9781098146962.webp?v=1778198301","url":"https:\/\/easonbooks.com\/products\/laws-of-ux-using-psychology-to-design-better-products-services-paperback","provider":"EasonBooks","version":"1.0","type":"link"}